Data & Insights
Know what the crowd is doing before they do it.
Every save, filter and tap is counted under an anonymous id. You see which sets will draw, which sponsors got seen, where the Lost and Found queue is, and how many phones had no signal, all live on show day and summed up in a wrap report after.
Why it works
Insights that guide action
The CMS dashboard opens on a Festival Pulse: installs, active phones, saves in the last hour, the latest broadcast, the Lost and Found queue and server load. It is the screen your ops lead keeps open at the gate.
Demand by artist, before doors
Every saved set is counted anonymously per artist. The night before, you know which set fills the second stage and can move the bars, the security and the water to match.
Proof for every sponsor
Impressions and taps per campaign, read live and closed out in a wrap report. Aggregate numbers only, so a sponsor gets a result and no attendee's data ever leaves the festival.
What you can expect
What ships,
screen by screen.
A dashboard built for show day
Festival Pulse, Reach, Needs Attention, App State and Server Load widgets on one screen, cached so it stays fast when ten thousand phones are hitting the same API.
Audience analytics with real dimensions
Google Analytics under your own account, with 35 custom dimensions registered: festival phase, day, crew size, whether they have a profile, how they got in, what they filtered. Retention set to 14 months so next year's planning has this year's data.
Funnels, not just screens
The Lost and Found funnel from open to report to claim. The Crew graph from code share to accepted request. Outbound taps to tickets, sponsors, Spotify and Instagram, by platform. Sync failures counted separately from embargoes.
Privacy by construction
Analytics take ids and controlled codes, never free text. No search query, handle, URL or description has anywhere to land. A test in the build fails on any value with a space, an @ or a link in it.
Pro adds a post-event attendee survey with results in the CMS.
Included
On every plan, from Core up.
Works with
Ready to put your festival
in every pocket?
- No development team on your side
- Content in hand to the store in about six weeks
- You own the app, the data and the sponsor revenue